What is it? Search Engine Optimzation (SEO) is a process that improves your website’s visibility in search engines. It improves your site’s ranking in a search engine’s natural or “organic” search result. This, in turn, can help improve the volume or quality of traffic to your site. In other words you’re making sure your site is “search engine-friendly”.
What is it? As most of you know Twitter is the “it” technology of the moment. Thanks to users like Oprah, Ashton Kutcher and Larry King, you can’t turn on the TV, go online, or go out to dinner without hearing about it. So what is it? Put very literally, Twitter is a free micro-blogging service.
What is it? Social media is a category of sites and applications that rely on user participation and whose content is generated by users. Social media is all about the interaction between users. It allows them to share opinions, thoughts, experiences and insights with one another. It is like having a conversation with a group of friends, colleagues or acquaintances, except that instead of having the conversation over coffee, at a networking mixer or at a basketball game, you’re doing it via different technologies.
This past week my little sister graduated from college. After 5 long years of term papers, reading assignments, internships and mid terms she finally has her degree. I remember the feeling of that day. Diploma in hand and ready to go out into the real world. I thought I knew all I needed to know to get my dream job, make lots of money and never have to crack open a textbook again...unless, of course, I decided to go back for a Master's degree.
What is it? A CMS or Content Management System is an application used to collaboratively create, edit, publish, search and index your website's content without needing to prepare HTML code.
Over the past couple of years, I've had both clients and friends who are really interested in becoming more well versed in the technical/online world. They want to feel more comfortable when talking to designers, developers and marketing professionals. This has inspired me to begin a new section of this blog geared toward anyone interested in getting a better grip on all of this new "technological" vocabulary. I myself am not a techie by nature, so I get how important it is to explain these terms as simply and as clearly as possible. These will be very quick explanations that will give you the basics, but if you have further questions, I will be replying to questions left in the comments area on a regular basis. So, every Thursday check back for my Client Corner.
This week we're going to go over RSS.