Los Angeles Web Design Zuno Studios

Innovative Baby

Innovative Baby is an online baby boutique that brings you products that are innovative in their function and design. Organic, eco-friendly and adorable - Innovative Baby understands a parent's need to pamper their baby with the best of the best.

Zuno Studios redesigned and developed a new website that reflected the innovatory philosophy that differentiates Innovative Baby from its competitors. Developing a design that was well-organized, clean and easy-to-use was top priority. In order to make shopping quick and easy for customers, we implemented drop down menus that allow customers to get to the product they want in a minimal amount of clicks.

In an effort to increase brand loyalty we added features that make Innovative Baby more than just another baby store. A couple of these additions to the website are the Innovative Baby blog and Innovative Poll. These elements, which both focus on parenting issues, provide users with a reason to come back and visit the website on a regular basis and allow Innovative Baby to become a resource as opposed to just another vendor.

Developing the new site in the Joomla! content management system simplified the product management and overall maintenance of the website. After training the client on how to work with the content management system, they can now update the website internally making it quick and inexpensive to keep the information current and fresh.

Disclaimer: The client has completely taken over management of this site and Zuno Studios is not responsible for design or funcationality choices that may have been changed.